Agriculture is the backbone of Uganda’s economy. According to the Uganda Bureau of Statistics Report of November 2012, agriculture was considered an important sector that contributed 23.7% to Gross Domestic Product (GDP) in 2011/12. The sector remains a major employer to date and crucial for general growth of the economy which has led to poverty reduction especially among the rural people. Most farmers in Uganda produce for both home consumption and market the surplus while others are purely commercial. However, all these share a common problem: How and where to sell their produce, which could be termed as “Marketing risks” .
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African countries usually have 3 classes of people.
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Class A is the group that earns highly, can afford whatever they need and even putting into consideration funds for leisure.
Class B is the group that earns a fair amount of money, can afford basic needs in a relatively good quantity but usually limited to only survival.
Class C however is the class that earns very little in relation to their needs, or sometimes not earning at all.
Members of Class C usually dwell in rural areas, refugee camps, streets and areas of the like. Their earnings force them to depend on the little the government provides and are the ones that usually face challenges of lack including water shortages.